Cyber Monday is just a few short weeks away, and with it comes new opportunities to boost sales and draw in new customers. There are plenty of options to promote your business, and some will really allow your small business to thrive on this Cyber Monday. Online retailers expect to see particularly large gains in […]
Small Business Saturday is rapidly approaching. This year especially, it’s a great way to help local and small businesses alike during a time in which many shoppers would overlook them. In addition to competing with retail giants such as Amazon, Walmart, and Target, small retailers may also have to contend with a drop in sales […]
If you’re serious about growing your small business and building your customer base, it takes extensive research and planning. You can’t take anything for granted about your audience, your products, or your business environment. You need to understand the variables you’re working with and make every effort to control the ones you can. You can’t […]
Running a small business can be a labor of love. It takes a lot of hard work, but you do it because you’re committed. You have a dream you’re fighting to make a reality. It’s hard to succeed without that kind of drive, but passion alone isn’t enough. For your business to have a strong […]
You’re building your business. You’ve planned things out and organized your business, structure, and refined your product or service. You know what you’ve got and where you’re going. Now, all that’s left to do is to get there. Your next step is to work your way into the market and get your target audience’s attention. […]
Small business owners put their hearts and souls into their work. It takes dedication and vision to build up your business and produce something valuable for your customers. However, product development is only half the battle. You might have a unique good or service that people need, but your business isn’t going to survive and […]
When the New Year rolls around, many people start to consider their goals for the next 365 days. Of course, there are the classic resolutions: go to the gym, eat healthily, lose weight. But many people also take the opportunity to resolve to chase their dreams and start a new business. Working toward starting a […]
