A new year has begun, and small businesses are ready to boost their sales after enduring a period of instability stemming from the pandemic. Now is the time to set smart goals that will help grow your small business. If you started your business last year, or you’re starting one this year, growth is most […]
The end of the year is a crucial time for organizing your finances and assessing the state of your work. Despite the holiday rush, December is the perfect time for reflection on the past year and planning for the year to come. On top of the regular planning, reviewing, and other things freelancers should do, there […]
Credit cards are helpful for both personal consumers and small business owners. You have the option to use either a personal credit card or a small business credit card. However, there are benefits and drawbacks to each option. Here are the differences between personal and small business credit cards. What’s the difference between personal and […]
The end of the year is an incredibly important time for most retail businesses, whether they’re storefront brick-and-mortar companies or entirely online. The industry often relies on holiday shopping and gift-giving to get companies out of the red and start turning a profit before the year comes to an end. People want to spend money […]
Email marketing is one of the best ways to connect directly with your audience, whether current customers or prospective clients. However, the email inbox is a crowded place, and you may be wondering how you can make your email marketing campaigns stand out from the clutter. Here are five email marketing tips to consider when […]
It’s no secret that funds are what keep a business going. You need money to stock your shelves and take care of your employees so that the wheels keep turning. Ideally, your business will have a healthy cash flow where there’s always enough money to pay those everyday business costs, but sometimes it doesn’t work […]
No matter how well prepared you are when starting a business, there will always be unexpected challenges. Whether it’s a shift in the market, unexpected developments in your staff or competition, or a supply chain issue, some twist or turn in the process will force you to change your plans and adapt. However, every new […]
If you run a business that primarily sells some kind of product, then a lot of your job likely involves inventory management. You need to replace products as you sell them, but you don’t want to stock up faster than customers are buying. That requires careful monitoring of your inventory levels. Your inventory is likely […]
Names are the foundation on which you build your business. The core of your brand is a name your customers know and associate with your company’s qualities. Therefore, choosing and trademarking a name should be an essential part of your initial research and brainstorming before you start your business. As you consider a name for […]
Regardless of how small or big your business is, running a business is a massive undertaking. There are many different tasks and variables to manage at once, and it can be hard to make sure it all gets done if you’re working alone. That’s why it’s helpful for a business to recruit employees and build […]
